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EEZEE KRICKET TO PUT BARBADOS ON
THE WORLD STAGE
Bimventures company to present the Caribbean's culture and
lifestyle to the world
Barbadian entrepreneur James Corbin of EeZee Kricket.
BARBADOS (June 11, 2010) - A new, exciting and innovative cricket
board game is promising to catapult Barbados onto the world stage
with the help of today's digital technology.
Bimventures company EeZee Kricket, a member of the Barbados
Entrepreneurs' Venture Capital Fund, plans to bowl their
increasingly popular board game EeZee Kricket at a whole range of
new wickets with applications for Facebook, iPhone and BlackBerry
together with a Wii version, to share the Caribbean spirit of the
game with a global audience.
Game creator Barbadian James Corbin revealed that his company is
opening with an initiative to extend the popularity of the game
internationally by forming strategic business partnerships in the
major cricketing nations. "Our vision is to see EeZee Kricket become
a household name in India, England, Pakistan, Sri Lanka, South
Africa, and Australia," he said, now that the company has
successfully penetrated the local markets in Barbados, Jamaica and
Trinidad and Tobago.
By making the game culturally adaptable to global markets, EeZee
Kricket is able to have a wider appeal and in so doing, fly the
Barbados flag in foreign markets while contributing to the economic
development of the nation. EeZee Kricket games are currently being
sold in the English-speaking CARICOM countries. EeZee Kricket has
successfully partnered with Serious Cricket in the United Kingdom as
its national distributor. The first units were shipped recently.
EeZee Kricket is entertaining and educational.
Corbin believes that EeZee Kricket will help promote the Bajan
entrepreneurial class on the world stage as well as the game of
cricket. "We are aiming not only to expose Barbados business to the
world but to introduce the sport of cricket to newer audiences, in
North America for example," he explained, adding that "with twin
versions for the novice as well as the expert it makes cricket fun
Cricket, the world's second most popular sport, being played in more
than 85 countries, has been a successful medium to promote the
Caribbean way of life to the world, most recently through the ICC
World Twenty20 2010 and the ICC 2007 Cricket World Cup competitions
which were beamed to global audiences from the Caribbean. "We hope
to continue satisfying consumer needs for entertainment," Corbin
said, explaining that it can be played in five-, 10-, 20- or
50-overs a side formats, and even a full test match with five, seven
or 11 team members.
The television version of the game airs weekly on CBC Television in
Barbados on Thursdays at 8:05 p.m. Corbin is in discussions to show
the TV game across the English-speaking Caribbean, the United
States, India as well other cricketing nations.
Source: Barbados Business Enterprise Corp. (BBEC)