NEW YORK – March 12, 2012 – JAMAICA CELEBRATES 50 YEARS OF INDEPENDENCE AT THE NEW YORK TIMES TRAVEL SHOW – The Jamaica Tourist Board (JTB) had a colorful and vibrant presence at this year’s The New York Times Travel Show, held at the Jacob K. Javitz Convention Center. In celebration of the island’s 50th Anniversary of Independence, the JTB offered a number of prize trip giveaways, a sampling of Jamaican cuisine courtesy of Golden Krust Caribbean Bakery, caricature drawings by artist Michael Escoffery, and a Usain Bolt interactive game. Consumers at the JTB’s booth entered to win one of four prize trips to Half Moon, A RockResort; Holiday Inn Sunspree, Sunset Resorts and Jakes Hotel, Villas & Spa. Jamaican gift baskets courtesy of the JTB and Jewel Dunn’s River Beach Resort & Spa were also up for grabs.
Attended by thousands of New Yorkers, The New York Times Travel Show was a great opportunity for the Jamaica Tourist Board to meet with consumers in the key market. The Jamaica Tourist Board’s District Sales Manager, Northeast, Marcia Sinclair had an in-depth conversation with patrons at the booth on the destination’s array of accommodations and attractions, and provided information on the number of on-island events commemorating Jamaica’s 50th Anniversary of Independence. Visitors to the booth had an opportunity to win one of four trips to some of the island’s finest hotels and resorts, including Half Moon, A RockResort; Holiday Inn Sunspree, Sunset Resorts and Jakes Hotel, Villas & Spa.
About Jamaica Tourist Board
The Jamaica Tourist Board (JTB), founded in 1955, is Jamaica’s national tourism agency based in the capital city of Kingston. The JTB was declared the Caribbean’s Leading Tourist Board by the World Travel Awards (WTA) from 2006 to 2011. Also in 2011, Jamaica earned the WTA’s vote for the World’s Leading Cruise Destination, Caribbean’s Leading Destination and Caribbean’s Leading Cruise Destination for the fifth consecutive year. Additionally, the Historic Falmouth Cruise Port was recognized as the World's Leading Tourism Development Project while Ocho Rios was named the Caribbean’s Leading Cruise Port and Sangster International Airport was voted the Caribbean’s Leading Airport. The destination also received recognition as the World's Leading Honeymoon Destination.
JTB offices are located in Kingston, Montego Bay, Miami, Toronto and London. Representative offices are located in Düsseldorf, Barcelona, Rome, Amsterdam and Tokyo.
For details on upcoming special events, attractions and accommodations in Jamaica go to the JTB’s Web site at www.visitjamaica.com, or call the Jamaica Tourist Board at 1-800-JAMAICA (1-800-526-2422). Follow the JTB on Facebook at www.facebook.com/visitjamaica, on Twitter at www.twitter.com/visitjamaicanow or on YouTube at www.youtube.com/aboutjamaicajtb.
Information provided by: Jordanne Hunter
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