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FORPLAI BY LAMMAN RUCKER NATURAL BATH AND BODY CARE LINE LAUNCHES WITH NEW WEBSITE

Signature Line Now Available for Purchase Featuring Products for Women, Men and Couples

(Dallas, Texas – December 28, 2010) TV and film star Lamman Rucker and Koffee and Kompany of Dallas, Texas, have announced the official launch of forplai, the actor’s signature bath and body care line for women, men and couples. The new line features four alluring scents personally selected by Lamman Rucker as a soft yet subtle introduction to intimacy while encouraging a meaningful and daily connection between the mind, body and spirit. Forplai is now available for purchase exclusively on its new website at www.forplai.com.

Forplai is the culmination of a two year journey by Co-Owners and Co-Creators Lamman Rucker and Thai Morrison, Founder of Koffee and Kompany, after they discovered their mutual interest in natural approaches to health and wellness. The result is an innovative paraben-free, color-free, and vegan friendly product line that reflects every facet of Rucker’s sexy, stylish and sophisticated persona.

Each distinct scent will feature a body butter, body scrub and body mist. Created with exquisite blends of quality ingredients such as avocado oil, walnut shells, mango butter, watermelon seed oil combined with delicate hints of chocolate, caramel, floral and more, forplai products are designed to exfoliate, moisturize and condition the skin. Morrison states, “What makes forplai and other Koffee and Kompany treats so appealing are the exceptional elements and edible-smelling scents that make you desirable.”

The first products to be released from the line are Passion and Purity with the remaining two scents of Peace and Power to debut in 2011. The names of each scent are attention-grabbing affirmations also chosen by Rucker to remind us, with each application, of our inner power, beauty and strength. "I wanted to create a line for women and men alike that would encourage them to embrace the harmony and divine balance of sensuality and spirituality within all of us,” said Rucker.  “Forplai is an opportunity to not only smell good and feel good, but to also take time to connect with the heavens above and the God in you.”

The brand will expand its presence in the marketplace with an assortment of unisex indulgences that provide a chic and vibrant day spa experience in the comfort and privacy of your home. 

Bath and body care fanatics may purchase single items on the new website or a complete Ritual bundle containing all three products that work in tandem for optimal results and the ultimate body care experience. Holiday shoppers will find great gift ideas, too. All products are 4 ounces in size and priced competitively at $22 for body butters, $20 for body mists and $15 for body scrubs.

Fans were treated to a special sneak preview of forplai at a series of exclusive shopping events hosted by Rucker during the 2010 NBA All-Star Weekend in Dallas this past February and the response was overwhelming. And, in keeping with Mr. Rucker’s passion and commitment to ‘green living’ and decreasing the impact on the environment, forplai packaging is recyclable and designed with classic simplicity.

For further information about forplai by Lamman Rucker or to request an interview, please contact Sabrina Russ at Sabrina@forplai.com or (772) 226-0794. Also visit our website at www.forplai.com and follow us on Facebook at www.facebook.com/forplai.

About Lamman Rucker

Lamman Rucker,  star of Tyler Perry’s hit films “WHY DID I GET MARRIED?” and “WHY DID I GET MARRIED, TOO?” as well as the hit sitcom “MEET THE BROWNS” is a fan favorite and dubbed by  insiders as Hollywood’s new leading man. An artist, activist, educator and entrepreneur, Lamman Rucker is a graduate of the illustrious Duke Ellington School of the Arts and holds a Masters Degree in Education. He is Co-Founder and an Executive Board Member of ‘The Black Gents of Hollywood’, an all African-American male ensemble theatre  company, and also national spokesperson, board member or celebrity advocate for numerous charities and non-profit initiatives. Lamman strongly believes it is our duty to serve and takes great pride in empowering people everywhere he can.

About Koffee and Kompany:

Koffee and Kompany was founded in 1998 by Thai Morrison and is a trendsetter in handmade beauty and body products and tranquil scents. Koffee and Kompany is the parent company of Koffee Day Spa, a privately owned boutique Day Spa, located in Dallas, Texas. In 2009, Koffee Day Spa received a D Magazine Award as one of the top 18 places to be serviced by in North Texas. Koffee Day Spa is a swank urban Mecca that effortlessly infuses wellness with high quality service and unique products to create the ultimate spa experience.

 

 
 
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